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Moz Pro

Long-running SEO suite with keyword research, rank tracking, audits and Domain Authority.

Free trial
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Facts verified Nov 2026. Spotted a mistake?

What you'd pay

verified Nov 2026

Solo

$49/mo

Team of 5

$275/mo

Flat

StarterMonthly: $49Annual, per month: —per account
  • · 1 user
  • · 1 site
StandardMonthly: $99Annual, per month: $79per account
  • · 1 user
  • · 3 sites
  • · 300 tracked keywords
MediumMonthly: $179Annual, per month: $143per account
  • · 2 users
LargeMonthly: $299Annual, per month: $239per account
  • · 3 users
Extra seatMonthly: $49Annual, per month: —per seat
  • · Add-on user seat

External ratings

verified Nov 2026

Our scores

Value3/5
Ease of use4/5
Depth4/5
Support3/5
Audit 4/5Rank tracking 3/5

What it is

Moz Pro is an all-in-one SEO toolkit covering keyword research, rank tracking, site crawls, link research and the widely cited Domain Authority metric. It suits small businesses, in-house marketers and consultants who want a friendly interface plus Moz's extensive learning content. Plans run from a single-site Starter tier up to multi-user plans, with a 20% saving on annual billing. Reviewers find its keyword and link data smaller than the largest rivals for the price.

Standout capability

Domain Authority and beginner-friendly SEO education from a long-established brand.

Best for

Small business marketersSEO beginnersIn-house content teams
  • Keyword Explorer research
  • Rank tracking
  • Site crawl and audit
  • Link Explorer with Domain Authority

Community sentiment

What people praise

Users value the approachable interface, solid keyword research, the Domain Authority metric and Moz's educational resources.

What people complain about

Frequent complaints are the price relative to data size, gaps in keyword and link coverage, and billing or cancellation hassles.

Source

Geo & compliance

Local-currency pricing
No
Regional pricing
Solo = Starter $49/mo (annual price for Starter not shown). Team of 5 = Standard $79/mo annual + 4 extra seats at $49/mo.
EU data hosting
Unknown

What we like

  • Easy to learn
  • Trusted authority metrics
  • Strong learning resources

Worth knowing

  • Pricey for data volume
  • Smaller keyword database than rivals
  • Extra seats cost $49 each

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